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Digital marketing for conferences and events

The role of technology and social media marketing for conferences and events is constantly growing. The events industry has embraced all forms of social media as a powerful and cost effective way of marketing not only to your target audience, but also reaching potential new audiences which previously may have been unknown.

Before social media, there was print marketing and email. Social media has created a new dimension for event planners to interact on a more intimate level with event attendees of all ages. There are many social media platforms out there and developing a social media campaign is a lot more than simply having a Facebook page.

Here are our top tips for using technology and social media to market your conference or event.

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Why you should use an accredited (PCO) Professional Conference Organiser

Originally posted on December 18, 2014 by Professional Conference Organisers titled “Why you should use an accredited (PCO) Professional Conference Organiser”

National Medicines Symposium

Accreditation not only provides clients but also industry with an assurance that the event management business they are or could be dealing with is committed to the highest quality event management business practices, consistency and reliability in the delivery of services, professional standards and dedication to continuous improvement.

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